About Us

Soda Communications is a boutique-sized PR consultancy jam-packed with big-agency experience.

Our senior team has led some of Australia’s largest agencies, working on the most respected brands in their categories. Now Soda takes that big-agency thinking and adds in flexibility, creativity and individuality.

Soda navigates the divide between corporate and consumer PR, and operates equally in the B2B space as well as the B2C for a number of clients in technology, health and tourism.

We are nimble, treat clients of all sizes with the same level of respect and give red tape the flick when you need to get started fast.

With offices in both Sydney and Melbourne, our people have an unsurpassed entrepreneurial spirit and a willingness to roll up their sleeves and just get the job done.

Soda treats your business as if it’s our own and that’s top of mind when we push to provide accountability, best return on investment, ultimate creativity and commercial results.

Soda partners with agencies who are leaders in their fields including digital specialists, graphic designers, creative advertisers and media buyers to ensure the right mix for your campaign.

  • There’s no ‘champagne darling’ at Soda. We’re strategic, hard working and transparent; and we really get a buzz out of generating real results for our clients.

    Chriss Mannix, Director, Melbourne
  • PR isn’t just about fancy events and luxury launches. We’ll treat your business as our own and work to provide creativity, accountability, return on investment and results that will knock your socks off.

    Dani Lombard, Director, Sydney
  • At Soda we love a challenge and always rise to the occasion. Becoming something of an expert in what you do, so we can show you our expertise in what we do, comes with hard work and smart strategies which we always deliver.

    Keryn O'Donnell, Account Director
  • PR is more than media, it’s about building integrated strategies to support your business objectives. It’s about clever storytelling, to engage, excite and inspire audiences, building brand trust and driving awareness along the way.

    Hannah Heather, Senior Account Director
  • Innovative and compelling PR campaigns are our bread and butter. No two days are the same at Soda and there’s nothing this talented bunch can’t tackle!

    Anna Symes, Account Director
  • At Soda, we push the boundaries and work to always exceed your expectations. We’re passionate PR professionals that love to be involved, no matter the task.

    Caitlyn Witherington, Senior Account Manager - Digital and Marketing
  • We live and breathe communications, and everything we do is geared to strengthen our clients’ reputations and increase their public brand awareness. There’s no better feeling than securing a great piece of media coverage for a client – it never gets old!

    Ellen McIver, Account Manager
  • We’re a small team with big ideas that genuinely love what we do. While we’ll never say no to glitz and glamour, everything we do is always backed by hard work, and careful strategic planning.

    Venus Landero, Account Manager
  • Our team is full of passionate PR professionals, dedicated to making our clients happy. We are proud of the work we achieve and strive to attain PR success and business growth no matter the task.

    Sophie Lever, Account Executive
  • At Soda, we check our egos at the door. We’re ready to roll up our sleeves and get the job done. We’re passionate about our clients and their successes feel like ours.

    Bella Hill, Account Coordinator
  • The team at Soda does their best to make everything efficient and easy so that I am able to work stress free.

    Clemency Trinh, Graphic Designer

Work With Us

There are a million reasons to work with us, here are just a few reasons that set us apart:

  • Strategic Advice

    Deliberately top heavy. Consistent senior involvement

  • Creative Firepower

    We have a great track record for creativity and additional resources available to boost and extend our thinking.

  • Fast, Flexible working style

    Quick turnaround without sacrificing quality.
    No restrictions or limitations.
    A flat structure.
    A solid ‘can do’ approach.

  • Collaborative Approach

    We’re channel agnostic.
    - We receive significant referrals
    from other agencies.
    - We’re independent.

  • Excellent media relationships across all categories

    We have a great track record for creativity and additional resources available to boost and extend our thinking.